Advertising and promotions managers are tasked with the important role of strategizing and overseeing the advertising and promotional campaigns for organizations. Typically, these professionals possess a bachelors degree and relevant work experience in the fields of advertising, marketing, promotions, or sales.
When it comes to compensation, the average annual salary for an advertising and promotions manager in the United States is approximately $127,000. However, the specific salary range can vary significantly, ranging from $13,000 to $355,000, depending on factors such as level of experience, industry, and geographical location.
An advertising manager is responsible for using marketing research and creativity to generate interest and demand through paid media channels, such as magazine, television, or billboard advertising. In cases where a company employs an outside advertising agency, the advertising manager acts as the intermediary between the agency and the company.
When it comes to the annual salary for a marketing and advertising professional, specific figures can vary based on factors such as experience, location, and the size of the company.
The median annual wage for marketing managers is $135,030.
According to job outlook projections, the overall employment of advertising, promotions, and marketing managers is expected to increase by 10 percent within the next ten years, which is faster than the average growth rate for all occupations.
The Advertising / Promotions Manager role involves providing input in the development of budget, resolving escalated operational issues, and coordinating with other departments.
Typically, this position requires a minimum of 3 years of managerial experience.
There are various ways to increase your pay as an Advertising / Promotions Manager. One option is to change employers, seeking out a new company that offers higher compensation for your skills. Another possibility is to pursue advanced degrees, as this can enhance your income potential and make you eligible for promotions within your role as a Manager in the advertising and promotions sector.
A bachelor's degree is typically necessary for the majority of advertising, promotions, and marketing management roles. When it comes to advertising management positions, certain employers may give preference to candidates with a bachelor's degree in advertising or journalism.
The average salary for an entry-level Advertising / Promotions Manager is approximately $46,000 per year, with the top 10% earning around $111,000.
Based on data from 9 salaries, an entry-level Advertising / Promotions Manager with less than 1 year of experience can expect to earn an average total compensation of $44,660.
Most positions in advertising, promotions, and marketing management require a bachelor's degree.
In May 2021, the median annual wage for advertising and promotions managers was $127,150.
The estimated total pay for an Advertising and Promotions Manager in the United States area is $72,126 per year, with an average salary of $52,797 per year. These figures are based on the median, which is the midpoint of the ranges obtained from our proprietary Total Pay Estimate model and salaries reported by our users.
Advertising sales agents are individuals who sell advertising space to both businesses and individuals.
Art directors have the responsibility of overseeing the visual style and images present in various media outlets such as magazines, newspapers, product packaging, and film/television productions.
Editors play a crucial role in planning, reviewing, and revising content for publication.
Advertising, promotions, and marketing managers are professionals who oversee the advertising, promotions, and marketing strategy of a company or organization.
Although not mandatory, certification can provide an edge for individuals aspiring to be advertising and promotions managers.
Candidates can benefit from certification programs offered by reputable marketing, advertising, and public relations societies and organizations.
Some well-known examples of these organizations include the Public Relations Society of America (PRSA) and Sales and Marketing Executives International (SMEI).
In 2023, the average salary earned by an Advertising and Marketing Manager was $109,861.
Other positions related to Advertising and Marketing Manager also had average salaries in March 2023, as listed on Salary.com.
The Advertising and Promotions National Certificates (Vocational) at Level 3 are offered by the Department of Education. The internal assessment is conducted to evaluate the subject outcomes in Advertising and Promotions at this level. This program is also recognized by the Department of Higher Education and Training.